Pendampingan Penerapan Strategi Storytelling untuk Meningkatkan Pemahaman Komunikasi Keuangan pada Yayasan Mitra Satuan Pelayanan Pemenuhan Gizi

Munawaroh Munawaroh; Dev Anand; Dewi Nurdiyanti; Sirri Oktaviani

doi:10.71382/mayara.jurn.peng.masy..v4i3.407

Authors

Munawaroh Munawaroh Universitas Muhammadiyah Cirebon
Dev Anand Universitas Gunung Jati Cirebon
Dewi Nurdiyanti Universitas Muhammadiyah Cirebon
Sirri Oktaviani Universitas Muhammadiyah Cirebon

DOI:

https://doi.org/10.71382/mayara.jurn.peng.masy..v4i3.407

Keywords:

storytelling strategy, business independence, Nutrition Provision Service Unit, Free Nutritious Meals

Abstract

Foundation-based entities have the opportunity to partner with the Nutrition Provision Service Unit as facility providers for the Free Nutritious Meal program however, challenges remain in communicating the utilization of budgeted funds allocated for materials, operations, and facilities. This community service initiative aimed to enhance understanding of effective communication strategies using a storytelling method for three administrative, operational, and decision-making personnel at the Adijaya Bhakti Bangsa Foundation in Cirebon Regency. Conducted through a participatory mentoring approach, the project included preparation, observation, material dissemination, discussions, Q&A sessions, and simulations on May 23, 2026, followed by an evaluation stage on July 16, 2026. Results indicate increased understanding and awareness among foundation partners and the Service Unit regarding effective communication for presenting funding plans and financial reports. Consequently, this mentoring improves both parties' capacity to manage finances systematically and clearly present financial information.

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